Photoshop Settings Used -Text -Text Transform (Skew and Warp) -Image Transform -Shapes: paths
This flyer was designed to advertise a Spring registration deadline. It needed to be clear and easy to read, so I decided to keep the design minimal. I wanted the flyer to be associated with Utah State University, so I chose a well known logo used by the University and added the appropriate information.
Contrast: There is not a lot of contrast in this flyer other than the navy blue and white colors. I also made the date bold so that it would stand out more than the rest of the text.
Repetition: The two colors, navy blue and white, are repeated throughout the flyer. The font is also repeated throughout the flyer. I tried to select a font that was similar to the U State font in the logo.
Alignment: I used the shape tool to create a shape and aligned all the information within the shape. I also used the rule of thirds to align the logo and the information about the tuition deadline. I also skewed and warped "Spring Semester" in order to align it with the curves of the shape.
Proximity: The shape helped with proximity in this design. All the pertinent information is located within the shape, close together. While the less pertinent information is located in the white space.
Credits: Fonts- Bitstream Vera Sans Images- Google Images Stock
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